Infobip, a global leader in cloud communications, has been named the top provider in the Artificially Inflated Traffic (AIT) Fraud Prevention market by Juniper Research. The recognition places Infobip at the top of the 2024 Competitor Leaderboard for AIT Fraud Detection Solution Vendors, ranking first among 18 companies evaluated.

Juniper Research assessed vendors based on 11 key criteria, including market presence, partnership networks, product strength, and AIT prevention capabilities. Infobip excelled across all categories, earning its position as the industry leader.

A key differentiator for Infobip is its Infobip Signals solution, which leverages artificial intelligence (AI) and machine learning (ML) to detect AIT fraud by analyzing phone number behavior, traffic patterns, and risk signals. This technology helps businesses combat fraudulent one-time password (OTP) traffic and enhance security through automated threat prevention.

Georgia Allen, Research Analyst at Juniper Research, emphasized Infobip’s strong market position: “Infobip has a comprehensive solution to combat AIT fraud, with a significant messaging client base that informs its detection and prevention strategies. Its expansion into North America and Western Europe is particularly crucial, given the high levels of AIT fraud in these regions.”

Infobip’s VP of Business Intelligence, Goran Juršić, expressed pride in the achievement: “Juniper Research has recognized Infobip as the global leader in AIT Fraud Prevention for our outstanding technology and solutions. Thanks to our customers’ trust, we developed Signals, a risk detection platform that has already exposed AIT fraud hotspots worldwide, saving businesses millions. We remain committed to continuous innovation to protect our customers and the broader messaging ecosystem.”

With its AI-driven approach and growing global footprint, Infobip continues to set the standard for fraud prevention in cloud communications.